III EDITION
The benchmark event that defines tourism excellence in Spain.
MEMORY OF THE EVENT
SIE, Spain Is Excellence "Coming Up 2024" sets out the trends that will shape the tourism sector in the coming year.
The third edition of the annual forum Coming Up! 2024organised by SIE, Spain Is Excellence , brought together at The Royal Academy of Fine Arts of San FernandoThe event brought together more than 200 tourism industry professionals and leaders in Madrid to address the challenges and opportunities of the sector in the 21st century. With conferences dedicated to sustainability, cultural tourism and talent attraction, the event marked a milestone in the discussion on the future of quality tourism in Spain.
Gallery of the event
SPONSORS
of experiences
SPONSORS
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WITH THE SUPPORT OF
What is Coming Up?
Organised by SIE, Spain Is Excellence, Coming Up! is the benchmark meeting for the luxury and premium tourism sector. It is an annual event aimed at companies and institutions that seek to be at the forefront, exploring new ways of latest trends market and consumption.
