{"id":13552,"date":"2026-05-01T15:46:51","date_gmt":"2026-05-01T15:46:51","guid":{"rendered":"https:\/\/www.spainisexcellence.com\/?p=13552"},"modified":"2026-06-01T16:11:38","modified_gmt":"2026-06-01T16:11:38","slug":"ana-alonso-forbes-50-lideres-turismo-lujo-espana","status":"publish","type":"post","link":"https:\/\/www.spainisexcellence.com\/en\/2026\/05\/01\/ana-alonso-forbes-50-lideres-turismo-lujo-espana\/","title":{"rendered":"Ana Alonso, CEO of SIE, recognised by Forbes as one of the 50 leaders in luxury tourism in Spain"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"13552\" class=\"elementor elementor-13552\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-18e4220 e-flex e-con-boxed e-con e-parent\" data-id=\"18e4220\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-09bdbfb e-con-full e-flex e-con e-child\" data-id=\"09bdbfb\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b9e1dd5 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"b9e1dd5\" data-element_type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Ana Alonso, CEO of SIE, recognised by Forbes as one of the 50 leaders in luxury tourism in Spain<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9b65105 elementor-widget elementor-widget-theme-post-excerpt\" data-id=\"9b65105\" data-element_type=\"widget\" data-widget_type=\"theme-post-excerpt.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\tAna Alonso, CEO of SIE, Spain Is Excellence, has been recognised by Forbes as one of the 50 leaders of luxury tourism in Spain, highlighting her career and her contribution to the positioning of Spanish tourism excellence.\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a60c47 elementor-widget elementor-widget-post-info\" data-id=\"1a60c47\" data-element_type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-ac52e5c elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.spainisexcellence.com\/en\/2026\/05\/01\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-calendar\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>May 1, 2026<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bb57567 e-con-full e-flex e-con e-child\" data-id=\"bb57567\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f7ee1ea elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"f7ee1ea\" data-element_type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1206\" height=\"1448\" src=\"https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/06\/forbes-1.jpg\" class=\"attachment-2048x2048 size-2048x2048 wp-image-13554\" alt=\"\" srcset=\"https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/06\/forbes-1.jpg 1206w, https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/06\/forbes-1-250x300.jpg 250w, https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/06\/forbes-1-853x1024.jpg 853w, https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/06\/forbes-1-768x922.jpg 768w, https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/06\/forbes-1-10x12.jpg 10w\" sizes=\"(max-width: 1206px) 100vw, 1206px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4b4911f e-flex e-con-boxed e-con e-parent\" data-id=\"4b4911f\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-41fff4b elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"41fff4b\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-88b3edd e-flex e-con-boxed e-con e-parent\" data-id=\"88b3edd\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-c0a95f7 e-con-full e-flex e-con e-child\" data-id=\"c0a95f7\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-25f9a42 elementor-widget elementor-widget-text-editor\" data-id=\"25f9a42\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"105\" data-end=\"323\">Starting from scratch is never easy. Building a project, driving a vision and sustaining it over time requires conviction, perseverance and the ability to believe in an idea even when it has yet to be developed.<\/p><p data-start=\"325\" data-end=\"576\">For this reason, from <strong data-start=\"341\" data-end=\"369\">SIE, Spain Is Excellence&nbsp;<\/strong> we celebrate the recognition awarded to our CEO, <strong data-start=\"423\" data-end=\"464\"><span class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"><span class=\"whitespace-normal\">Ana Alonso Bohoyo<\/span><\/span><\/strong>including by <strong data-start=\"479\" data-end=\"520\"><span class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"><span class=\"whitespace-normal\">Forbes Travel Spain<\/span><\/span><\/strong> between the <strong data-start=\"531\" data-end=\"575\">50 leaders of luxury tourism in Spain<\/strong>.<\/p><p data-start=\"578\" data-end=\"793\">This recognition highlights a trajectory marked by strategic vision, commitment to excellence and a commitment to a tourism model capable of projecting the best of Spain internationally.<\/p><p data-start=\"795\" data-end=\"1088\">Since its beginnings, Ana Alonso has promoted a way of understanding tourism based on quality, authenticity and collaboration between companies, destinations and institutions. A vision that today is materialised in <strong data-start=\"1006\" data-end=\"1034\">SIE, Spain Is Excellence&nbsp;<\/strong>the largest tourism cluster of excellence in Spain.<\/p><p data-start=\"1090\" data-end=\"1385\">What started as an idea has become a platform that connects some of the main references of premium tourism, culture, gastronomy, hospitality and lifestyle of our country, contributing to strengthen the international positioning of Brand Spain.<\/p><p data-start=\"1387\" data-end=\"1630\">Beyond the individual recognition, this distinction also represents the value of a collective project that continues to grow thanks to the involvement of professionals, partners and collaborators who share the same vision of excellence.<\/p><p data-start=\"1632\" data-end=\"1728\">A recognition that encourages us to continue working to connect the best of Spain with the world.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ef6c783 elementor-widget elementor-widget-image\" data-id=\"ef6c783\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"985\" src=\"https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/06\/forbes-2-832x1024.jpg\" class=\"attachment-large size-large wp-image-13555\" alt=\"\" srcset=\"https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/06\/forbes-2-832x1024.jpg 832w, https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/06\/forbes-2-244x300.jpg 244w, https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/06\/forbes-2-768x946.jpg 768w, https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/06\/forbes-2-10x12.jpg 10w, https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/06\/forbes-2.jpg 1206w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-07a28a9 e-flex e-con-boxed e-con e-parent\" data-id=\"07a28a9\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-66e67fd elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"66e67fd\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-75fee63 e-flex e-con-boxed e-con e-parent\" data-id=\"75fee63\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a6782bb elementor-posts--align-left elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-widget elementor-widget-posts\" data-id=\"a6782bb\" data-element_type=\"widget\" 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data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-13511 post type-post status-publish format-standard has-post-thumbnail hentry category-actualidad\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.spainisexcellence.com\/en\/2026\/05\/29\/verano-lujo-bienestar-excelencia-sie\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"300\" height=\"235\" src=\"https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/05\/pexels-rockwell-branding-agency-85164430-9022637-scaled-e1780065654928-300x235.jpg\" class=\"attachment-medium size-medium wp-image-13528\" alt=\"\" srcset=\"https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/05\/pexels-rockwell-branding-agency-85164430-9022637-scaled-e1780065654928-300x235.jpg 300w, https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/05\/pexels-rockwell-branding-agency-85164430-9022637-scaled-e1780065654928-1024x801.jpg 1024w, https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/05\/pexels-rockwell-branding-agency-85164430-9022637-scaled-e1780065654928-768x601.jpg 768w, https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/05\/pexels-rockwell-branding-agency-85164430-9022637-scaled-e1780065654928-1536x1202.jpg 1536w, https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/05\/pexels-rockwell-branding-agency-85164430-9022637-scaled-e1780065654928-15x12.jpg 15w, https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/05\/pexels-rockwell-branding-agency-85164430-9022637-scaled-e1780065654928.jpg 1920w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<p class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.spainisexcellence.com\/en\/2026\/05\/29\/verano-lujo-bienestar-excelencia-sie\/\" >\n\t\t\t\tExperiences with purpose\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Luxury tourism is evolving towards more conscious experiences, where wellness, authenticity and excellence become the true value.\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.spainisexcellence.com\/en\/2026\/05\/29\/verano-lujo-bienestar-excelencia-sie\/\" aria-label=\"Read more about Experiences with purpose\" tabindex=\"-1\" >\n\t\t\tREAD MORE \t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-13481 post type-post status-publish format-standard has-post-thumbnail hentry category-actualidad category-eventos\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.spainisexcellence.com\/en\/2026\/05\/29\/sales-mission-sie-irlanda-turismo-excelencia-espana\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/05\/Dublin-Sales-Mission-1-300x200.avif\" class=\"attachment-medium size-medium wp-image-13508\" alt=\"\" srcset=\"https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/05\/Dublin-Sales-Mission-1-300x200.avif 300w, https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/05\/Dublin-Sales-Mission-1-1024x683.avif 1024w, https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/05\/Dublin-Sales-Mission-1-768x512.avif 768w, https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/05\/Dublin-Sales-Mission-1-18x12.avif 18w, https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/05\/Dublin-Sales-Mission-1.avif 1169w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<p class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.spainisexcellence.com\/en\/2026\/05\/29\/sales-mission-sie-irlanda-turismo-excelencia-espana\/\" >\n\t\t\t\tSales Mission SIE in Ireland\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>On 27th May, SIE, Spain Is Excellence held a new Sales Mission in Ireland, a strategic meeting aimed at\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.spainisexcellence.com\/en\/2026\/05\/29\/sales-mission-sie-irlanda-turismo-excelencia-espana\/\" aria-label=\"Read more about Sales Mission SIE in Ireland\" tabindex=\"-1\" >\n\t\t\tREAD MORE \t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-13468 post type-post status-publish format-standard has-post-thumbnail hentry category-actualidad category-eventos\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.spainisexcellence.com\/en\/2026\/05\/29\/art-and-tea-dia-internacional-del-te-thyssen\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"249\" src=\"https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/05\/IMG_1722-scaled-e1780052839848-300x249.jpeg\" class=\"attachment-medium size-medium wp-image-13476\" alt=\"\" srcset=\"https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/05\/IMG_1722-scaled-e1780052839848-300x249.jpeg 300w, https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/05\/IMG_1722-scaled-e1780052839848-1024x851.jpeg 1024w, https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/05\/IMG_1722-scaled-e1780052839848-768x638.jpeg 768w, https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/05\/IMG_1722-scaled-e1780052839848-1536x1277.jpeg 1536w, https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/05\/IMG_1722-scaled-e1780052839848-14x12.jpeg 14w, https:\/\/www.spainisexcellence.com\/wp-content\/uploads\/2026\/05\/IMG_1722-scaled-e1780052839848.jpeg 1920w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<p class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.spainisexcellence.com\/en\/2026\/05\/29\/art-and-tea-dia-internacional-del-te-thyssen\/\" >\n\t\t\t\tART &amp; TEA: a sensory experience between art, wellbeing and contemplation\t\t\t<\/a>\n\t\t<\/p>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>On 21 May, ART &amp; TEA, a botanical and sensory experience organised at the National Museum of Art and Art, was held at the National Museum of Art and Art History.\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.spainisexcellence.com\/en\/2026\/05\/29\/art-and-tea-dia-internacional-del-te-thyssen\/\" aria-label=\"Read more about ART &amp; TEA: a sensory experience between art, wellbeing and contemplation\" tabindex=\"-1\" >\n\t\t\tREAD MORE \t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Ana Alonso, CEO of SIE, Spain Is Excellence, has been recognised by Forbes as one of the 50 leaders of luxury tourism in Spain, highlighting her career and her contribution to the positioning of Spanish tourism excellence.<\/p>","protected":false},"author":3,"featured_media":13554,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20],"tags":[],"class_list":["post-13552","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualidad"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.5 (Yoast SEO v26.1.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Ana Alonso, CEO de SIE, reconocida entre las 50 l\u00edderes del turismo de lujo en Espa\u00f1a por Forbes - SIE - SPAIN IS EXCELLENCE<\/title>\n<meta name=\"description\" content=\"Ana Alonso, CEO de SIE, Spain Is Excellence, ha sido reconocida por Forbes entre las 50 l\u00edderes del turismo de lujo en Espa\u00f1a por su contribuci\u00f3n al sector y a la promoci\u00f3n de la excelencia tur\u00edstica\" \/>\n<meta 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