
Luxury tourism is evolving towards more conscious experiences, where wellness, authenticity and excellence become the true value.
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Awarded by the China Institute of Outbound Tourism, they highlight the bilateral work between China and Western destinations to strengthen the Chinese market as an outbound market. SIE is very excited about this recognition in a highly important market for Spanish tourism. Preparing Spain's tourism sector for the recovery of the Chinese client is one of our missions until 2024.

Luxury tourism is evolving towards more conscious experiences, where wellness, authenticity and excellence become the true value.

On 27th May, SIE, Spain Is Excellence held a new Sales Mission in Ireland, a strategic meeting aimed at

ART & TEA: a sensory experience between art, wellbeing and contemplation
On 21 May, ART & TEA, a botanical and sensory experience organised at the National Museum of Art and Art, was held at the National Museum of Art and Art History.