Fashion and excellence: Pedro del Hierro at Mercedes-Benz Fashion Week Madrid
On 18 March, SIE members enjoyed a unique experience at the Pedro del Hierro fashion show.
From 2 to 11 March, SIE Spain is Excellence, brought together international professionals on an exclusive Fam Trip to Spain, with the aim of experiencing the country's culture, gastronomy, wellness and luxury from a unique perspective. For ten days, the participants explored emblematic destinations such as Madrid, Marbella, Sotogrande and Brihuegaenjoying each place through experiences that combine authenticity and sophistication.
At MadridThe attendees discovered the cultural and artistic richness of the capital, connecting with its history, museums and gastronomic proposals thanks to the collaboration of Thyssen Museum y The Real Thing DMC. The city offered them a vibrant setting where tradition and modernity meet in perfect harmony.
At Marbellaparticipants enjoyed Mediterranean luxury and Andalusian wellbeing, staying at Anantara Villa Padierna Palace. The setting allowed them to immerse themselves in the essence of the Costa del Sol lifestyle, appreciating the gastronomy, architecture and elegance characteristic of the region.
At SotograndeThe participants explored the natural surroundings and the sophistication of the place, with the help of SO/ Sotogrande y Marbella Trips. The combination of coast, nature and refined lifestyle made it possible to enjoy moments of connection with the environment and Mediterranean tranquillity.
Finally, in Brihuegain Castilla-La Mancha, the professionals experienced the serenity of the rural environment and the authenticity of local culture, staying at Castilla Termal Brihuega and enjoying experiences that highlighted the gastronomy and wellbeing of the region, with the support of Halmma Experience.
Throughout the trip, participants were able to learn about and connect with Spanish excellence thanks to the involvement of partners such as VP Plaza España, Anantara Villa Padierna, SO/ Sotogrande, Castilla Termal Brihuega, JW Marriott Madrid, Museo Thyssen, Marbella Trips, The Real Thing DMC and Halmma Experienciawho made possible a complete, inspiring and enriching experience.
This Fam Trip was, in short, an opportunity to rediscover Spain through its destinations, culture and way of life.demonstrating that excellence is perceived in every detail and in every experience.
Fashion and excellence: Pedro del Hierro at Mercedes-Benz Fashion Week Madrid
On 18 March, SIE members enjoyed a unique experience at the Pedro del Hierro fashion show.
Don Carlos Marbella and Rafa Nadal Tennis Center, tennis in front of the sea
Discover how Don Carlos Marbella combines its Mediterranean heritage with the Rafa Nadal Tennis Center, a space where tennis
Culture in small format: exclusive visits to Mapfre Foundation exhibitions
SIE organised two small-group guided tours of the Anders Zorn and Helen Levitt exhibitions at the Foundation.
