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The day was consolidated as a space for reflection and exchange on the evolution of the fashion ecosystem, through conversations, creative dialogues and formats that highlighted the connection between industry, culture and innovation.
The programme included sessions focusing on the role of luxury as an experience, creative conversations and encounters that provided different perspectives on the changes and challenges currently facing the sector.
For SIE, Spain Is Excellence Being part of initiatives such as the MAM Fashion Forum means continuing to support platforms that promote talent, creativity and the generation of knowledge in strategic sectors for the international positioning of Spain.
Participation in this type of event also reinforces the link between tourism, fashion, culture and lifestyle, areas that are increasingly connected within the value proposition of the destination Spain.
Spain is tapping into the luxury tourism market in Brazil and Argentina through SIE
SIE, Spain Is Excellence, brought Spanish excellence to Brazil and Argentina with a trade mission that connected its
Brach Madrid reinterprets tradition with its Black Angus beef cheek
Brach Madrid Restaurant reinterprets traditional cuisine with its Black Angus beef cheeks, a dish created by Eugenio Fragomeni that combines charcoal grilling,
Finca Althaya: regenerative agriculture and wellbeing at ZEM
With over 200,000 m² of organic land and more than 60 varieties grown, Finca Althaya combines regenerative agriculture with gastronomy
