
Luxury tourism is evolving towards more conscious experiences, where wellness, authenticity and excellence become the true value.
The event brought together representatives of the tourism and hotel ecosystem in a format focused on the generation of synergies, the exchange of vision and the presentation of high-value proposals aimed at the international traveller.
During the meeting, different partners participated, representing excellence in their territories and projects, among them as strategic destinations and accommodations. Anantara Villa Padierna Palace Benahavís Marbella Resort, A Quinta da Auga, PuebloAstur, Unique Galicia, Aylanz Hospitality Group, VP Hotels and the Costa del Sol.
The session highlighted the diversity of the national tourism product, from the Mediterranean coast to the north of Spain, reinforcing the importance of collaboration between destinations, companies and brands for the consolidation of international positioning.
With this Sales Mission in Ireland, SIE, Spain Is Excellence continues to promote the internationalisation of Spanish tourism, connecting destinations, experiences and partners under a model based on excellence, authenticity and differentiation.

Luxury tourism is evolving towards more conscious experiences, where wellness, authenticity and excellence become the true value.

On 27th May, SIE, Spain Is Excellence held a new Sales Mission in Ireland, a strategic meeting aimed at

ART & TEA: a sensory experience between art, wellbeing and contemplation
On 21 May, ART & TEA, a botanical and sensory experience organised at the National Museum of Art and Art, was held at the National Museum of Art and Art History.